High ranking on the search engines and other such search engines is largely based on the quantity of sites that links to your page. Because of this factor, the SE conscious web master is eternally engaged in a search for links. In this post I shall reveal a number of the does and don’ts, and possibly even a few tips and tricks that will help you along your pursuit for High Quality Links.

Links exchanges can be very productive, but here are some facts to consider. Create a separate page where you will put your reciprocal links, however, usually do not name this page links.html or links.htm, call it associates.html. This makes other webmasters more attracted to having a link on your own page, also it seems much more professional to have ‘associates’ as opposed to; ‘random people I chose to switch links with to gain/maintain a high SE ranking’.

Furthermore, when first starting out on the search for links, often be the one to help make the initial move, by placing a connect to someone’s page in anticipation of these reciprocating. You could remove it when they don’t, and it is likely to encourage them to put in a connect to your web site. Tend not to hesitate to approach the ‘Big Boys’, perform a search in Google for your keyword, and contact the folks that rank highest. This makes perfect sense, but many people just do not bother contacting the webmasters at the top – thinking they would never consent to exchange links with them. But bear in mind; they too have to maintain their high position and getting new links is the easiest way to achieve this. Moreover, exchanging links with high ranking sites is far more productive, Google is in the end based upon weighted voting.

To make the most of the links for you, submit the web pages that connect to your website to the major search engines, this can make certain that their ‘votes’ are counted, and when you let people know that you will be submitting their pages for free, simply because they linked to you, then individuals are far more prone to connect to you later on. The best way to get tons of links coming from a high ranking site in your own is thru forums. Becoming very active on popular forums is a wonderful way to increase online search engine ranking.

One other good tip is always to submit the web pages of the forum who have your link on, to the search engines. Now people are going to be sitting there reading this and thinking, ‘there is no requirement to accomplish that, Google crawls every link on the page and they will eventually arrive at the hyperlink to your site’. However, EVENTUALLY, is vital word (if you pardon the pun), submitting straight to the major search engines will make the process quicker. Also, there is evidence to advise that pages submitted straight to search engines like google and linked to in other pages gain higher ranking.

Furthermore, Google will not penalise for more than submission, so where’s the damage? Always ensure that you exchange links with sites relevant to yours, although not too relevant, the last thing you want to do is market your competition. For example, should you run a website design company, exchange links with web design resource sites, SEOs, graphic designers, but not efwejh website design companies – until you have formed a great relationship using that company and work collaboratively on projects or function in different markets.

In 2011/2012, right after the discharge of Penguin and Panda, this procedure no longer worked. Instead, Google’s algorithm updates enabled these to accurately access the key phrases profile (percentile value of each linked phrase) and the link velocity (the timeframe that these links were added) of each page on a website, identifying the website’s that were exploiting these unnatural, black-hat techniques. The algorithm updates not only found these pages but penalised the website’s making use of them.

Google have since released several algorithm updates and new algorithms like Hummingbird. The lesson to get learnt is the fact to be able to gain valuable backlinks, which help boost your rankings, they should be gained from reputable sources. Without over-optimising, the anchor texts used (keep keyword anchor-text to under 4%) or even the amount added as time passes.

I make an effort to keep this in mind when thinking about backlink velocity, the number of visitors is the page getting? (This are available in Google Analytics) The reason behind this really is, that it would be highly unlikely that the website gaining 100 views per month would acquire 200 backlinks each month, naturally. Unnatural warning signs of backlinks can easily trigger a computerized penalty, making this something to bear in mind.